The way we live is constantly changing and while you’d be forgiven for thinking those who buy apartments are mainly city professionals or young couples, this couldn’t be further from the truth. According to the Australian Bureau of Statistics, 44 per cent of all apartment dwellers are families.
As a result, developers have adapted to provide high-quality projects with all the fittings and amenities which promote a seamless lifestyle for those with children, and Southbank Place epitomises this perfectly.
As a leading Australian developer, Central Equity is known for going the extra mile in its developments. Paying consideration to the finer details, such as electric blinds and washer and dryer combinations, its new project is setting the bar ever higher in the Southbank precinct.
We spoke to Jeremy Vile, Marketing Manager at Central Equity, and he says they’ve seen more families buying at Southbank Place.
“Families need room to grow,” he says. “That's why our apartments offer up to 125 square metres of space. We include practical design touches like built-in storage and concealed air conditioning, so you can make the most of every inch of your home."
Then there’s the fact that Central Equity views each home holistically. The developer has ensured all windows are double-glazed, and built these homes to the highest acoustic engineering standards.
“Our belief is that you can put in the fanciest kitchens and the fanciest bathrooms but if you don’t get the acoustics right, none of that will matter,” Jeremy says. “We have acoustic engineers who advise on what’s required between rooms and pipes are hand-wrapped in acoustic materials so you won’t even hear the neighbour's toilet flushing.”
“Quality matters, even when you can’t see it. We’ve installed quality Miele appliances throughout all apartments and elegant German tapware with 15 years warranty,” Jeremy says, “but the work we put in behind the plaster — that’s where the real magic happens.”
Families who live at Southbank Place can enjoy an extensive range of on-site amenities. The theatre room, equipped with reclining seats, is the perfect place for a family movie night while kids can keep active in the swimming pool and parents can sweat it out in the gym.
A sophisticated dining area and outdoor terrace provide an alternate setting for birthdays and anniversaries, and the dining room is even connected to a games room equipped with a ping pong table, a television, and comfortable chairs.
All of these features, as well as the fact that the project is located within the new South Melbourne Primary School zone, are the reason so many families are looking at purchasing at Southbank Place.
This isn’t to say Southbank Place is just for families, however. “We’ve got a diversity of stock which appeals to a wide range of buyers,” Jeremy says. “I think you get more owner-occupiers in Southbank than you would in the city, as well.”
Southbank Place is ready to move in right now. The display apartments are open for inspection 7 days a week.
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